3 Reasons to Publish a Book

A few weeks ago I “e-attended” the Book Marketing Summit. By and large, the “summit” (a serious of time-locked webinars) wasn’t great, a rehash of things I’d heard before mixed with tactics considered bad form in the marketing world and overly tipped toward churn-and-burn business writers who pump out short “how to” books.

But one thing one presenter (a “book marketing expert” *cue eyeroll*) said just really fired me up: “There are only three reasons to publish a book: 1) to make money 2) to build prestige and 3) to start a movement.”

Let’s take this one at a time:

1) To make money. Of course every author with a book out is trying to make money on it; otherwise, it just sits there and there is no more grist to allow the author to write more things. But making serious, all-I-do-is-write money is vanishingly rare and very hard to achieve. Writing a book is not a get-rich-quick scheme because it is neither easy nor quick and you won’t be rich. A few years ago, Hugh Howey wrote about how the average indie author is making $500 a year on their books. And The Guardian just wrote about how the author cut is dwindling even while book sales are up.

Authoring is just not a cash cow.

Possible exception: you are writing a nonsense business book to support your main business. Maybe it will help; maybe not.

2) To Build Prestige. Let’s just say, if this is a goal of book-publishing, I am definitely doing it wrong. I’ve so far published adventure gamebooks for adults, about zombies and aliens. Where’s my prestige? Is it under the joke about the evil sentient cow overlords? Maybe in the bit where you have the deep existential decision about whether to try to eat a lion?

3) To Start a Movement. Again, this probably doesn’t apply to fiction. Was E.L. James trying to start a movement when she wrote bad Twilight fanfiction?

Fiction doesn’t need movements to be worthy. It just is.

When I heard that ridiculous list, I basically gave up on the “summit” entirely. It was mostly hogwash.

But what ARE reasons to write and publish a book?

Just a few off the top of my head:

  • To explain something
  • To explain something better than was previously explained before
  • To help you process something in your life
  • To help other people address a problem in their lives
  • For fun
  • To achieve a deeply held personal goal
  • Because the book you would like to read doesn’t exist in the real world yet
  • Because the words won’t stop bubbling up and the only way to deal with that is to put them on a page
  • To pass something on to someone else
  • Look at that: nine other perfectly legitimate reasons to write and publish a book, already three times more than that so-called “expert” claimed existed.

    I wrote my books (including the just-published gamebook Beamed Up: Decide Your Destiny. Buy now!) as a personal challenge, and because I thought they were funny. I published them because I enjoy self-flagellation… well, no, that’s not the reason, but it feels that way sometimes. I published them because I had already spent so much effort writing all those words, it seemed silly not to spend a little (lot) more effort and put them out in the world.

    Be wary, authors, of marketing “experts.” Keep your critical thinking turned on when you hear them out.

    And write for whatever reason you want to write. You deserve that.

    What’s your reason?

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    Review: Circe

    CirceCirce by Madeline Miller
    My rating: 5 of 5 stars

    I’m a big time Greek mythology fan, to the point I seriously considered adding a second major (Classics) in college. I’ve been fascinated by Greek mythology, and all its webs and dramas, since somewhere around second grade. But it’s rare to see something new in a genre defined by how old it is–a major called “Classic” is practically off-limits to modern writers.
    But Madeline Miller is braver than most. Her first book, The Song of Achilles, was masterful, re-spinning and recontextualizing The Iliad with so much more depth and nuance. Circe is something totally different, but Miller brings the same depth and love to it.
    Circe, for those who have forgotten their dusty mythologies, is the witch who shows up in the Odyssey, romances Odysseus, and turns his men into pigs. And that’s about all there is to it. Witchy, but like a sexy witch (as she is often shown in the movie versions of the tale).
    In Madeline Miller’s hands, a different story emerges. Admittedly, sometimes it is slow to bloom, but that’s just it: this story isn’t “woven” (as so many “women’s tales” of Greek mythology are); it is planted, and harvested, sucked dry of the essentials and then added to a pinch of magic to transform into something new, scary, and wonderful.
    Circe’s story begins with her baby godhood, which is where the story flounders. After all, how can you talk about the first years of an eternal creature? It takes awhile to get anywhere, but be patient. Soon you’ll start seeing other great characters from myth, and they take on new colors and attitudes. It’s like a watercolor that you are gently watching bloom and become vivid as the paint moves across it. Give it time to develop and unwind.
    And if you aren’t as fresh on your Greek mythology references, there is a very handy concise guide in the back!

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    Review: The Last Adventure of Constance Verity

    The Last Adventure of Constance Verity (Constance Verity #1)The Last Adventure of Constance Verity by A. Lee Martinez
    My rating: 4 of 5 stars

    It’s obvious now; we need a new genre: lovable snark. The premier books in this genre would be Hitchhiker’s Guide to the Galaxy, a selection of Terry Pratchett books including Going Postal!, and The Last Adventures of Constance Verity.

    Connie Verity was blessed/cursed at a young age with a life of adventure. But saving the universe and near-constant adventure has lost its fun, and Connie wants out, even if it means going on yet another adventure.

    Connie is endearing, and the endless lists of her past adventures are charming. But the part that makes Last Adventures sing is Connie’s relationship with her best friend/sometime-sidekick Tia, an utterly unremarkable normal person and the most important figure in Connie’s life.

    The book is layered and layered in snark and levity (my favorite line? “The walls were lined with objects that cost a small fortune, except for the ones that cost a large fortune.”), but don’t let that distract you from its deeper themes: what is destiny? What is the role of free will? What’s the point of it all?

    The purpose of this book, it seems, for me, at least, was a much-needed release valve from real life. Ahh, sweet, ordinary life.

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    How-to: Make a Mystical Fairy Cage

    If you’re like me and a trip to the craft store is a dangerous thing, and you’re a little bit of a whimsical-twisted individual, this may be the craft for you!

    The craft store Michael’s happened to have a confluence of two things: whimsical fairies and other dollhouse-sized items, and also decorative bird cages. I, being a well-adjusted person, saw these and decided I really needed a fairy cage.

    I bought entirely too many supplies to create my fairy habitat, and got to work.

    First, I cut up scrap pieces of cork to cover the cage’s open bottom. Cardboard would work just as well. You need decent coverage but don’t have to cover everything. This is just a base for the rest to sit on.

    Add decorations and arrange until you’re happy with the layout. The trees can just poke slightly into the cork to prop it up.

    I didn’t like the scale on some of my trees, so I made them taller by stacking and gluing cork pieces. I’ll hide this stack in a later step.

    Here’s the new arrangement. The stacked cork adds some dimension and makes the trees look more visually interesting. At this point, glue in the trees.

    Take some fake moss, and arrange it around the base. I used a bit of glue to secure the moss around important areas, but mostly left it fairly loose. I had to cut the moss into small pieces to make it look natural, because it comes in one big unworkable sheet. Just make it look like a decent ground cover.

    Next, I threaded LED twinkle lights through the top of the cage. The one I had was wrapped around jute rope and had a alternating effect, but any kind would work. Be cautious as you thread it through that you aren’t stopping yourself from reaching the next part.

    For extra whimsy, I wrapped a few butterflies on the top to create the illusion of flight.

    That’s it! Hang your fairy cage somewhere it’ll make you smile!

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    Review: The Escape Artist

    The Escape ArtistThe Escape Artist by Brad Meltzer
    My rating: 2 of 5 stars

    I’m a big fan of Meltzer’s in general, but his presidential-themed novels are unique because of the way they balance neat historical facts with action-packed adventure. So when I heard he was coming out with a new, similar-but-different story, I bought The Escape Artist the first week.
    The book is about Zig, a mortician with the tragic but important job of putting the military dead to rest, who–because of fate and Plot Bunnies–stumbles upon a deadly conspiracy that reunites him with Nola, a girl with a similarly tragic and horrible backstory who reminds Zig of his dead daughter. The book, while ostensibly a mystery-thriller, is mostly about grief and death, and how people handle it differently.
    And…it’s just ok.
    Death shows up in so many forms in this book that you could write a college essay on it without even trying too hard. It’s everywhere. And while that’s a good theme, the poignancy of the (many) tragedies doesn’t balance well against the actiony drama, in my opinion. I just struggled to like it and to get through it.
    It retains a dash of that historical information that I like so much about his other books, but it is way less important to the story and therefore feels just like random tidbits that are tossed in because Meltzer thought they were cool (and often, they are!). The mortician’s work is very interesting, but the nature of an adventure is he can’t spend much time doing his regular job. Without spoiling anything, I can say the plot falls into a trope that I find really frustrating in mysteries, where things end just a little too pat and tidy to be believable, and that takes away from the excitement of the story. I also didn’t like the incredible brevity of the chapters, which were often maybe just three pages long. It was hard to get invested in the characters, as we flipped back and forth among them, when we had so little time with each initially.
    Don’t let this discourage you; Meltzer is a fine writer and his ideas here were fresh and interesting. They just didn’t add up to much for me–maybe I saw the rabbit up the magician’s sleeve.

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    Review: Murder on the Orient Express

    Murder on the Orient Express (Hercule Poirot, #10)Murder on the Orient Express by Agatha Christie
    My rating: 4 of 5 stars

    It’s interesting to read a mystery written in a different era—the “rules” of a mystery are so different now. The differences range from little things (no editor would allow Poirot to ponder that he’d like to speak to someone and then have the person appear in the next sentence without a transition) to big things, like I’m fairly sure no modern mysteries are written as a straightforward conversation with one person after another.

    And yet, Christie is the champion of murder mysteries for good reason. While I struggled sometimes with the old-style format, she definitely kept me guessing, and I definitely did not see the ending coming! I had most of the same information as the hero Poirot, and yet he maintains his reputation as a sleuth with an incredible mind.

    This was the first Poirot Christie mystery I’ve read, and it was a grand adventure, if a bit stuffy.

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    Review: Guards! Guards!

    Guards! Guards! (Discworld, #8; City Watch #1)Guards! Guards! by Terry Pratchett
    My rating: 5 of 5 stars

    This is one of the most-recommended Pritchett books, so when I was looking for a light vacation read it was my first choice. And it was perfect!
    Guards! Guards! follows the downtrodden Captain Vimes of the Watch, a role that used to be prestigious but now is just holding on. In this city, it’s wiser to run from trouble than to arrest anyone. Cue a rather mysteriously opportune dwarf-raised human and a weasely bad guy who decides to call in dragons to restore a puppet monarchy, and you’ve got a recipe for a really fun book.
    I hadn’t realized there were dragons in this one, and the dragon discussions were by far and away the best parts of the book. I really think someone ought to go through Pratchett and parse out all the lines; there’s a quip for everything in this series! The Librarian also gets quite a lot of action, and the book as a whole definitely holds up to its reputation.

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